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Innovation Peer Group - Crowdsourcing: A practitioner's guide

  • TechConnex- IBM Innovation Space 3600 Steeles Avenue East Markham, ON, L3R 9Z7 Canada (map)

Crowdsourcing.  It’s something you have probably heard of but if you live in Canada, you probably not had the chance to experience the benefits.   

Please join us for the third installment in our six-part Innovation Peer Group Series where we will explore one of the world’s leading reward-based crowdsourcing platforms, use cases that have proven to be the most effective in delivering results and hear first-hand from a leader who changed the trajectory of innovation in his organization using crowdsourcing.

Joining us will be Don Morrison, Executive Vice-President of Spigit and
Renee Pearson, Director of Innovation, from Kimberly-Clark.   

Session outline:

  • Introduction to Open Innovation & Crowdsourcing
    -Getting Started in Open Innovation
    -Types of crowdsourcing platforms
    -The Government of Canada's take on crowdsourcing
  • Adoption of Open Innovation & Crowdsourcing
    Building a case - benefits and results
    -Practical lessons learned
    -Execution: Creating and managing innovation challenges, curating a crowd
    -Crowdsourcing with Lean/six-sigma
  • Impact on Culture
    -Effective rewards and recognition programs
    -Change management and building trust by leadership in the crowd
    -Employee engagement
  • Going global with open innovation

Session benefits:

  • Exponentially increase your knowledge and understanding of crowdsourcing and open innovation in just 90 minutes
  • Hear first-hand accounts from a leader with years of experience in ecosystem-based open innovation and the selection and use of crowdsourcing platforms
  • Learn how crowdsourcing can be used in a wide variety of business contexts
  • Access to relevant whitepapers and studies

Who Should Join?

Presidents, CEOs, CIOs, CFOs, Business Unit Leaders, Innovators, and Entrepreneurs who are responsible for taking their innovation efforts to the next level. Leaders who are looking to de-risk and quicken their technology innovation processes, and have faced some sort of disruption from competitors and/or losing market share will benefit the most from this peer session. 

Facilitator: Jonathan Landon, President & Founder of Connectiv Innovation